Legal Resources

Advertising and Marketing on the Internet: Rules of the Road

Dot Com Disclosures: Information About Online Advertising

Dot Com Disclosures: How to Make Effective Disclosures in Digital Advertising

Restore Online Shoppers’ Confidence Act

CAN-SPAM Act Guide

Children’s Online Privacy Protection Rule 

Electronic Retailing Self-Regulation Program Policy & Procedures

FTC for Business

FTC Business Opportunity Rule

FTC Enforcement Policy Statement on Deceptively Formatted Advertisements

FTC “Follow the Lead” Workshop – Staff Perspective

FTC Mobile Privacy Disclosures

FTC Native Advertising Guide for Businesses

FTC Preliminary Staff Report – Protecting Consumer Privacy in an Era of Rapid Change: A Proposed Framework for Businesses and Policymakers

FTC Ten Year Regulatory Review Schedule

FTC Regulatory Review Web Page

FTC Rules and Guides Currently Under Review 

The Department of Commerce Internet Policy Task Force – Commercial Data Privacy and Innovation in the Internet Economy: A Dynamic Policy Framework

FTC Staff Report: Self-Regulatory Principles for Online Behavioral Advertising

FTC Final Guides Governing Endorsements and Testimonials

Cyberspace Law and Policy: A Primer for State Policymakers

Online Defamation and The Communications Decency Act

Uniform Domain Name Dispute Resolution Policy

Marketing Your Mobile App: Get It Right from the Start

Mobile Marketing Association: U.S. Consumer Best Practices Guidelines for Cross-Carrier Mobile Content Programs

Mobile Marketing Association: Mobile Couponing Guidelines

United States Patent and Trademark Office

United States Copyright Office