Legal Resources

Advertising and Marketing on the Internet: Rules of the Road

Dot Com Disclosures: Information About Online Advertising

Dot Com Disclosures: How to Make Effective Disclosures in Digital Advertising

Restore Online Shoppers’ Confidence Act

CAN-SPAM Act Guide

Children’s Online Privacy Protection Rule 

Electronic Retailing Self-Regulation Program Policy & Procedures

FTC for Business

FTC Business Opportunity Rule

FTC Enforcement Policy Statement on Deceptively Formatted Advertisements

FTC “Follow the Lead” Workshop – Staff Perspective

FTC Mobile Privacy Disclosures

FTC Native Advertising Guide for Businesses

FTC Preliminary Staff Report – Protecting Consumer Privacy in an Era of Rapid Change: A Proposed Framework for Businesses and Policymakers

FTC Privacy & Data Security Update (2016)

FTC Ten Year Regulatory Review Schedule

FTC Regulatory Review Web Page

FTC Rules and Guides Currently Under Review 

The Department of Commerce Internet Policy Task Force – Commercial Data Privacy and Innovation in the Internet Economy: A Dynamic Policy Framework

FTC Staff Report: Self-Regulatory Principles for Online Behavioral Advertising

FTC Guides Governing Endorsements and Testimonials

Cyberspace Law and Policy: A Primer for State Policymakers

Online Defamation and The Communications Decency Act

Uniform Domain Name Dispute Resolution Policy

Marketing Your Mobile App: Get It Right from the Start

Mobile Marketing Association: U.S. Consumer Best Practices Guidelines for Cross-Carrier Mobile Content Programs

Mobile Marketing Association: Mobile Couponing Guidelines

United States Patent and Trademark Office

United States Copyright Office