FTC Defense Attorney in the News

FTC Defense Attorney

National and international news outlets call on FTC defense attorney Richard B. Newman for featured commentary on marketing, government investigation and enforcement, advertising litigation and related legal regulatory issues.  He has appeared on numerous televisions shows, participated in professional panels and presented continuing legal education courses examining topics related to:

  • Consumer protection law and regulations
  • Privacy and data security
  • FTC Endorsement Guides
  • Telephone Consumer Protection Act (TCPA)
  • Advertising disclosure requirements
  • Industry specific guides
  • Lead generation
  • Social media
  • Online defamation
  • Internet law
  • Technology

Mr. Newman has also presented continuing legal education seminars on topics such as advertising law and regulation.  He has authored numerous articles for industry leading publications on topics such as Internet marketing, FTC regulatory litigation and advertising compliance, claim substantiation, mobile marketing, telemarketing, comparative advertising, the CAN-SPAM Act, state anti-SPAM statutes, unfair competition and intellectual property. 

Advertising Law Emphasis 

The firm’s Federal Trade Commission, federal agency, state agency and attorneys general experience includes defending a broad spectrum of advertising and marketing matters, with an emphasis on affiliate marketing, lead generation, telemarketing, email marketing, privacy and technology.  The matters the firm works on are diverse – from representing clients that are caught in the cross-hairs of government investigations, including civil investigative demands (CIDs), to defending companies and individuals against allegations of violating Section 5 of the FTC Act, unfair and deceptive acts or practices in the marketplace,  false or unsubstantiated claims, violations of trade regulations, false advertising and violations of consumer privacy rights through enforcement actions and litigation. 

Mr. Newman’s extensive experience and practical perspective includes defending clients facing investigations and a wide range of federal, state and regulatory offenses.  The firm has guided clients through the various stages of FTC investigations and enforcement actions, and has achieved marked success in complex, high-visibility regulatory enforcement litigation matters.

Responsive to Client Emergencies

The firm also utilizes its deep understanding of advertising law and regulatory compliance expectations to provide counseling and representation designed to assist its marketing clientele to avoid regulatory attention and liability exposure before and during FTC investigations.  Clients come to Hinch Newman for advice on the design and implementation of effective compliance programs, and for the firm’s ability to mobilize and develop strategies in response to client emergencies.

Regulatory Reality

For many advertisers and marketers, government investigations and enforcement actions are an unfortunate reality in today’s world.  Internet marketers require an experience FTC defense attorney to assist with risk management.

The Division of Enforcement litigates civil contempt and penalty actions to enforce injunctions and orders in FTC consumer protection cases.  It also monitors compliance with court orders and investigates violations, and develops a number of consumer protection rules.

The firm possesses substantial experience representing a broad spectrum of market participant in responding to government investigations, defending enforcement actions, and managing other proceedings before different federal and state agencies.

Overcoming Challenging Issues

Federal and state regulatory agencies have become increasingly active in initiating consumer fraud investigations and enforcement actions as a means of regulating marketing activities.  Experienced counts and FTC defense attorneys like Mr. Newman can assist with the proactive defense of regulatory investigations and litigation nationwide.

The firm is at the forefront of representing individuals and businesses in the defense of litigation and investigations brought by the FTC and state Attorneys General. Mr. Newman strives to combine his years of experience with his solid understanding of the interactive advertising industry to develop successful strategies designed to overcome challenging legal regulatory issues and identify legal bases that that can be utilized in favor of the firm’s clients.

Contact an FTC defense attorney if you or your company have been contacted by or named in an enforcement action against the FTC.